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Websites Like Etsy: 19 Best Alternatives To Sell Art Online

As an artist, you’ve probably heard about Etsy and maybe even started selling your work there. 

But putting all your eggs in one basket isn’t the smartest move for your art business, or any business in general. You could be a painter, digital artist, crafter, or photographer–diversifying where you sell your artwork can make a huge difference in your income and reach.

Let’s find out the best Etsy alternatives to sell your work online in this post.

Why You Should Look For Etsy Alternatives

Don’t get me wrong – Etsy is still a powerhouse in the handmade and creative marketplace world. Many customers across the world still trust Etsy to shop for unique, handcrafted items, and that’s not changing anytime soon. But relying solely on Etsy can limit your potential in several ways.

Fees: Etsy’s fee structure has become increasingly complex over the years, with listing fees, transaction fees, payment processing fees, and advertising costs that can quickly eat into your profits. When you’re starting out, every dollar counts, and those fees can add up faster than you think.

Competition: With millions of sellers on Etsy, standing out from the crowd has become incredibly challenging. Your beautiful artwork might get lost in the sea of similar products, making it harder for potential customers to discover your unique creations.

Etsy’s algorithm changes and policy updates: One day, your products are showing up in search results, and the next day, they’re buried on page 10. Having alternative selling channels means you’re not completely dependent on one platform’s rules and changes.

Customer base: While Etsy shoppers might be looking for handmade crafts and vintage items, other platforms cater to fine art collectors, digital download enthusiasts, or people seeking custom-commissioned work. When you diversify your online presence, you can tap into these different customer bases and potentially increase your overall sales.

Brand building tools: We live in a world where data is power, in fact, when you’re connecting with customers. With different platforms like Shopify, you can create stronger relationships with your buyers and have more control over your business’s growth.

Sites Like Etsy to Sell Your Art

I’ve compiled a comprehensive list of 20 platforms where you can sell your art, each with its own strengths and ideal use cases. Some are direct marketplace competitors to Etsy, while others offer completely different approaches to selling your creative work.

A Quick Overview of Websites Similar to Etsy To Sell Online

PlatformTypeFee/SubscriptionSold in (Regions/Countries)Best forIntegrations
BonanzaMarketplaceFinal value fee 3.5%WorldwideVintage items, collectibleseBay, Google Shopping
FolksyMarketplace6% + payment feesUK focusedBritish crafters, handmadePayPal
eBayMarketplace13.25% final value feeWorldwideAll product typesMultiple payment methods
Handmade at AmazonMarketplace15% referral feeUS, UK, DE, FR, IT, ES, JP, CA, AUHandmade goodsAmazon ecosystem
ArtspanMarketplaceMonthly plans $10-30WorldwideFine art, original paintingsSocial media
Saatchi ArtMarketplace35% commissionWorldwideOriginal artwork, emerging artistsInstagram, Facebook
Handmade.comMarketplaceVarious feesWorldwideHandcrafted itemsSocial media
Crafters MarketMarketplaceCommission-basedWorldwideHandmade craftsBasic integrations
DeviantArtMarketplace20% commissionWorldwideDigital art, printsSocial media
ShopifyWebsite Builder$29-379/monthWorldwideAll business types6000+ apps
WixWebsite Builder$14-159/monthWorldwideSmall to medium businesses250+ apps
GumroadMarketplace10% feeWorldwideDigital productsEmail marketing tools
Creative MarketMarketplace50-70% revenue shareWorldwideDesign assets, templatesPortfolio websites
PayhipMarketplace5% transaction feeWorldwideDigital downloadsEmail marketing
Society6Print-on-demand10-20% royaltyWorldwideArt prints, home decorSocial media
Big CartelWebsite BuilderFree-$19.99/monthWorldwideIndependent artistsBasic integrations
StorenvyMarketplace/Website Builder10% transaction feeWorldwideCreative productsSocial media
RedbubblePrint-on-demand15-20% royaltyWorldwideApparel, stickers, printsSocial media
Artisans CooperativeMarketplaceCommission-basedWorldwideHandcrafted goodsCommunity features

Here’s a detailed explanation along with

1. Bonanza

Bonanza started as an alternative to eBay and has grown into a solid marketplace for artists and crafters looking to sell their work. If you’re familiar with eBay’s format but want something less crowded and more seller-friendly, Bonanza might be your sweet spot.

Pros:

Cons:

Bonanza works particularly well if you’re selling vintage art pieces, collectible items, or unique handmade goods that don’t fit the typical Etsy mold. The platform attracts bargain hunters and collectors, so pricing your work competitively is key to success here.

2. Folksy

Folksy is sometimes called “the British Etsy,” and for good reason. This UK-based marketplace focuses exclusively on handmade and creative goods, making it perfect if you’re targeting British customers or if you’re based in the UK yourself.

Pros:

Cons:

If you’re creating traditional crafts, British-inspired art, or want to tap into the UK market specifically, Folksy offers a more intimate community feel. The platform has a loyal customer base that appreciates authentic, handmade goods; however, you’ll need to consider whether the geographic limitation aligns with your business goals.

3. eBay

You might not think of eBay as an art platform, but it’s actually a surprisingly viable option for many artists. With its massive global reach and diverse customer base, eBay can work well for both original artwork and prints.

Pros:

Cons:

eBay works best if you’re selling original paintings, vintage art supplies, or limited edition prints. The auction format can be particularly effective for one-of-a-kind pieces where collectors might bid against each other. Just be prepared to invest time in creating detailed listings and managing customer communications.

4. Handmade at Amazon

Handmade at Amazon is Amazon’s answer to Etsy, and it comes with all the benefits and challenges you’d expect from the e-commerce giant. If you want access to Amazon’s massive customer base, this could be a game-changer for your art business.

Pros:

Cons:

Getting approved for Handmade at Amazon requires proving that your items are genuinely handmade, but once you’re in, you gain access to millions of potential customers. This platform works particularly well for artists who can produce items consistently and want to scale their business significantly.

5. Artspan

Artspan caters specifically to fine artists looking to sell original paintings, drawings, and high-quality prints. If you’re a serious artist creating gallery-quality work, this platform understands your needs better than general marketplaces.

Pros:

Cons:

Artspan is ideal if you’re creating original paintings, professional photography, or limited edition prints. The platform attracts art collectors and interior designers looking for quality pieces, so your work needs to meet professional standards to succeed here.

6. Saatchi Art

saatchi art website like etsy

Saatchi Art positions itself as a platform for emerging and established artists to reach serious art collectors worldwide. If you’re looking to break into the fine art market, this platform offers significant exposure and credibility.

Pros:

Cons:

Saatchi Art is best suited for original paintings, sculptures, and mixed media work. The platform has a rigorous curation process, but acceptance can significantly boost your credibility as an artist and connect you with collectors willing to pay substantial amounts for quality work.

7. Handmade.com

Handmade.com offers a straightforward marketplace experience for crafters and artists selling handmade goods. While not as well-known as some competitors, it provides a clean, focused environment for showcasing your creative work.

Pros:

Cons:

This platform works well if you’re looking for a simple, no-frills way to sell handmade items without getting lost in a crowded marketplace. It’s particularly suitable for crafters who want to test the waters of online selling without committing to more complex platforms.

8. Crafters Market

Crafters Market aims to connect crafters directly with customers looking for unique, handmade items. The platform emphasizes the personal connection between makers and buyers.

Pros:

Cons:

If you enjoy sharing the story behind your creative process and connecting personally with customers, Crafters Market could be a good fit. The platform works best for artists who see their craft as part of a larger narrative they want to share with buyers.

9. DeviantArt

DeviantArt has evolved from a simple art-sharing community into a legitimate marketplace for digital artists. If you create digital art, illustrations, or photography, DeviantArt offers both community engagement and sales opportunities.

Pros:

Cons:

DeviantArt excels for digital artists, illustrators, and photographers who want to build a following while selling prints, digital downloads, and commissioned work. The community aspect can help you develop your artistic skills while building a customer base.

10. Shopify

Shopify isn’t a marketplace but rather a platform for building your own online store. If you’re serious about building a brand around your art and want complete control over your customer experience, Shopify is worth considering.

Pros:

Cons:

Shopify works best for artists who are ready to invest in building their own brand and have the time to manage marketing, SEO, and customer service. While it requires more effort upfront, it offers the highest potential for long-term business growth and customer relationship building.

11. Wix

Wix offers another website builder option that’s particularly user-friendly for artists who aren’t tech-savvy. With its drag-and-drop interface and art-focused templates, you can create a professional-looking online gallery and store without coding knowledge.

Pros:

Cons:

Wix is perfect if you want a beautiful, professional website but don’t want to deal with technical complexities. It’s especially good for photographers, painters, and visual artists who need stunning galleries to showcase their work alongside selling capabilities.

12. Artisans Cooperative

Artisans Cooperative is a growing, community-owned marketplace dedicated to handmade, ethical, and original goods. It’s designed to support independent makers and artists who value transparency, sustainability, and fair business practices.

Pros:

Cons:

Artisans Cooperative is ideal for makers who want to align with a values-based marketplace that champions slow craft, handmade quality, and mutual support. It’s especially suited for artisans seeking a more personal, mission-aligned alternative to big corporate platforms.

13. Gumroad

Gumroad specializes in digital products, making it ideal for artists selling digital downloads, tutorials, templates, or digital artwork. If your art can be delivered digitally, Gumroad offers one of the simplest selling experiences available.

Recommended Read: Gumroad Alternatives to Sell Digital Products

Pros:

Cons:

Gumroad is perfect for digital artists, graphic designers, and illustrators selling printable art, digital paintings, design templates, or online courses. The platform handles all the technical aspects of digital delivery, so you can focus on creating.

14. Creative Market

Creative Market caters to designers and creative professionals looking for high-quality design assets. If you create graphics, fonts, templates, or design elements, this platform connects you with professional buyers.

Pros:

Cons:

Creative Market works best for graphic designers, typography artists, and digital creators making design templates, icons, fonts, and other professional design assets. The customer base consists mainly of other designers and businesses needing quality creative materials.

15. Payhip

Payhip offers a straightforward platform for selling digital products with built-in marketing tools. It’s particularly good for artists who want to sell digital downloads while building an email list of customers.

Pros:

Cons:

Payhip is ideal for artists selling digital prints, tutorials, e-books, or online courses. The platform’s email marketing integration helps you build direct relationships with customers, which is valuable for long-term business growth.

16. Society6

Society6 is a print-on-demand platform where you upload your artwork and they handle printing, shipping, and customer service. You earn royalties when customers buy products featuring your designs.

Pros:

Cons:

Society6 works well for artists who want passive income from their designs without managing inventory or shipping. It’s particularly good for illustrators, graphic designers, and artists creating patterns or designs that work well on various products.

17. Big Cartel

Big Cartel focuses specifically on independent artists and makers, offering a simple e-commerce solution with artist-friendly features. Their free plan makes it accessible for artists just starting out.

Pros:

Cons:

Big Cartel is perfect for artists who want their own branded store but are just starting out or selling a limited number of products. It’s particularly good for testing whether online sales work for your art before committing to paid platforms.

18. Storenvy

Storenvy combines individual store creation with marketplace exposure, giving you the benefits of both approaches. You get your own branded store that also appears in their marketplace.

Pros:

Cons:

Storenvy works well for artists who want their own store but also want the discoverability that comes with marketplace exposure. It’s particularly suitable for artists creating trendy, youth-oriented products.

19. Redbubble

Redbubble is another print-on-demand platform that’s particularly popular for graphic designs, illustrations, and artwork that translates well to apparel and accessories.

Pros:

Cons:

Recommended Read: The Best Redbubble Alternatives

Redbubble excels for artists creating pop culture references, funny sayings, graphic designs, or artwork that works well on t-shirts, stickers, and phone cases. The platform has a younger demographic that actively searches for unique designs.

Common FAQs on Selling Art Online

Can I sell on multiple platforms simultaneously?

Absolutely! In fact, selling on multiple platforms is one of the smartest strategies for growing your art business. Just make sure to manage your inventory carefully if you’re selling physical items, and be aware that some platforms have exclusivity requirements for certain programs or features.

Which platform is best for digital art vs. physical products?

For digital art, focus on platforms like Gumroad, Creative Market, DeviantArt, and Payhip. For physical products, consider Etsy alternatives like Bonanza, Folksy, Handmade at Amazon, and ArtFire. Print-on-demand platforms like Society6 and Redbubble work great for designs that can be printed on various products.

How do fees compare across platforms?

Fees vary significantly. The above table gives you an idea of each marketplace/platform to sell art online. Transaction-based platforms like Bonanza (3.5%) and Payhip (5%) have lower percentages, while platforms like Saatchi Art (35%) take higher commissions but provide more services. Subscription-based platforms like Shopify and Wix charge monthly fees but no transaction fees. Always calculate the total cost, including payment processing fees.

Which platforms have the most international reach?

eBay, Amazon Handmade, Shopify, Wix, Society6, and Redbubble have the strongest international presence. However, some platforms like Folksy focus specifically on certain regions (UK), which can be an advantage if that’s your target market.

Should I start with free platforms or invest in paid ones?

Start with free or low-cost options like Big Cartel’s free plan, Storenvy, or print-on-demand platforms to test the waters. Once you’re making consistent sales and understand your market, consider investing in more robust paid platforms like Shopify or specialized art platforms that better serve your growing business needs.

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